Course

Course Summary
Credit Type:
Course
ACE ID:
ECHA-0005
Organization's ID:
C105
Organization:
Eastwick College-Hackensack
Location:
Classroom-based
Length:
12 weeks (48 hours)
Dates Offered:
Credit Recommendation & Competencies
Level Credits (SH) Subject
Lower-Division Baccalaureate 3 Introduction to Business or Management
Description

Objective:

To offer students a thorough understanding of business as it is conducted in the United States and on a global basis. Strategy for successfully operating a company is studied with an emphasis on profitability, corporate structure, marketing, and teamwork.

Learning Outcomes:

  • Understand the fundamentals of management and the impact of the management functions on employees and business strategies
  • Identify the organization of business
  • Describe the dynamics of business and economics
  • Distinguish small business, entrepreneurship and franchising
  • Discuss teamwork and communications
  • Describe how to manage information technology and e-business
  • Recognize business ethics and social responsibility
  • Define marketing
  • Explain globalization

General Topics:

  • Dynamics of business and economics
  • Business ethics and social responsibility
  • Managing information technology and E-business
  • Organization of business
  • Small business, entrepreneurship, and franchising
  • Teamwork and communications
  • Marking
  • Globalization
Instruction & Assessment

Instructional Strategies:

  • Audio Visual Materials
  • Lectures

Methods of Assessment:

  • Examinations
  • Presentations
  • Written Papers
Supplemental Materials